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Our Story

From shelves to stories, we turn everyday moments into real connections.

Most agencies study consumers through data and digital signals. We see them through a human lens. Every day, thousands of our people are embedded in the real world, in retail environments, on city streets, at brand activations, observing, listening, and engaging with consumers in their natural moments of choice.

Our Approach

Marketing through the HumanLens™

Most agencies study consumers through data and digital signals. We see them through a human lens. Every day, thousands of our people are embedded in the real world, in retail environments, on city streets, at brand activations, observing, listening, and engaging with consumers in their natural moments of choice.

Fast Facts.

Seasoned yet youthful
With almost 30 years behind us, we keep attracting fresh talent. Our median staff age is just 28.
Seasoned yet youthful
With almost 30 years behind us, we keep attracting fresh talent. Our median staff age is just 28.
Seasoned yet youthful
With almost 30 years behind us, we keep attracting fresh talent. Our median staff age is just 28.
Seasoned yet youthful
With almost 30 years behind us, we keep attracting fresh talent. Our median staff age is just 28.

A People-Centric culture

We are a mature agency oriented around clarity, empathy and professional excellence.

Role Clarity

94%

talent-to-role fit:

86%

trusting environment

92%

Values

The stuff we care about

We started with a simple but radical belief: field marketing could be much more than execution. Founded by a team already working on the ground, in stores and with real people,

Trust

We understand that our force as a team is much greater than our force as individuals. And trust is the magic glue for any team.

Growth

We understand that our force as a team is much greater than our force as individuals. And trust is the magic glue for any team.

Ambition

We understand that our force as a team is much greater than our force as individuals. And trust is the magic glue for any team.

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Meet The Leadership

We started with a simple but radical belief: field marketing could be much more than execution. Founded by a team already working on the ground, in stores and with real people, we saw untapped potential in every consumer interaction.

Andreea Copaciu

CEO

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Recognition

We’ve never chased trophies. Our focus has always been on creating impact for our clients. But along the way, we’ve been proud to receive industry recognition that reminds us we’re on the right track.

Finalist Social Media Apps.
Winner CSR Campaigns
Finalist Shopper Marketing
Finalist Shopper Marketing
Winner Manager of the Year
Finalist Made in Romania

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